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Stuart Maister
Stuart Maister
Chief Storyteller

Agenda

Engagement - Premium 1

The change narrative – getting the story right

  3:00
Whatever the change initiative – whether it is a strategic transformation or a new social workplace – it is critical that the story is clear and compelling and the top team is aligned. This provides a strong foundation for all communication and will also contribute to the way in which the change is developed and delivered.
 
Stuart Maister brings his combination of own commercial experience working with a huge number of companies, a journalistic background and the knowledge gained from countless content projects across the world for every kind of organisation. 
 
In this highly interactive session you will get to sharpen your own story of change, and will take away at least one great idea you can use in your work.